Pinterest marketing can be time-consuming, but the right automation tools can transform your strategy from hours of manual work to streamlined, efficient campaigns. Whether you’re a blogger, small business owner, or social media manager, these automation tools will help you schedule pins, analyze performance, and grow your Pinterest presence with minimal effort. Here are the Best Pinterest Automation tools on the market.
1. Content Goblin – The AI-Powered Content Creation Machine
Content Goblin stands out as a revolutionary AI-powered tool that automates the entire content creation process for Pinterest. It can generate full listicle-style articles with subheadings, images, and description text within seconds. What makes Content Goblin particularly valuable is its ability to create high-quality, engaging content specifically optimized for Pinterest’s visual format.
Key Features:
- AI-generated listicles with automatic subheadings
- High-quality image creation and integration
- Instant content generation for multiple niches
- Direct publishing to Pinterest and other platforms
Best For: Content creators, bloggers, and businesses looking to scale their Pinterest content production rapidly.
URL: https://contentgoblin.ai/
2. PinClicks – Pinterest Keyword Research & Analytics Powerhouse
PinClicks is a specialized Pinterest keyword research and analytics tool that helps creators optimize their pins for maximum visibility and engagement. This software aims to take the guesswork out of keyword research and pin optimization, providing comprehensive Pinterest keyword research and analytics tailored specifically to Pinterest marketers. It shows you the keywords, topics, and stats behind popular pins, allowing you to see what’s trending and figure out what keywords people are searching for.
Key Features:
- Pinterest-specific keyword research and discovery
- Top pin insights and performance analysis
- Interest Explorer for trending topics and tags
- Keyword ranking tracking capabilities
- Pin performance analytics and optimization suggestions
- Pinterest search suggestion monitoring
Best For: Pinterest marketers, content creators, and businesses focused on Pinterest SEO and keyword optimization to drive organic traffic.
URL: https://www.pinclicks.com/
3. BlogToPin – The Blog-to-Pinterest Bridge
BlogToPin is a specialized Pinterest automation tool that excels at transforming blog content into engaging Pinterest pins. It’s designed to streamline the creation and scheduling of Pinterest pins derived from blog post content, aiming to increase organic traffic to your blog by generating engaging pins. The main standout feature is how quickly you can go from clicking a few design options to scheduling your pins for publishing, allowing you to create a huge amount of pins in one go.
Key Features:
- Automatic pin creation from blog posts and websites
- AI-generated unique titles and descriptions with smart board selection
- Schedule a month of content in minutes using advanced AI
- Customizable pin designs with branding templates and color palettes
- Website scanning that smartly shuffles pins to different outbound links
Best For: Bloggers and content creators who want to automatically convert their blog posts into Pinterest-ready content.
URL: https://www.blogtopin.com/
4. PinnerPress – The Ultimate WordPress Pinterest Plugin
PinnerPress is a specialized WordPress plugin designed to boost Pinterest traffic and engagement directly from your website. Unlike traditional Pinterest automation tools, PinnerPress works from within your WordPress site to optimize every aspect of your Pinterest strategy. The plugin is designed specifically for content creators to boost Pinterest traffic and engagement with powerful tools, allowing users to add eye-catching banners, disable pinning on specific images, add stylish Pin It buttons, and customize rich pins for articles and recipes.
Key Features:
- Eye-catching Pinterest banners for pages and posts
- Customizable Pin It buttons with design and placement options
- Hidden pins that only appear when users engage with Pinterest buttons
- Custom pin descriptions for optimized Pinterest search
- Rich pins setup for articles, recipes, and blog content
- Pinterest follow button integration
- Pin tracking with data-pin-id for better engagement metrics
- WordPress theme compatibility with clean, optimized code
Best For: WordPress bloggers, recipe developers, DIY creators, and content creators who want to optimize their website for Pinterest traffic.
5. Tailwind – The Pinterest Marketing Powerhouse
Tailwind is widely recognized as the leading Pinterest marketing tool, offering automatic personalized designs and comprehensive scheduling features that enable users to schedule pins ahead of time for autopilot content sharing. It’s been the go-to choice for Pinterest marketers for years and continues to evolve with new features.
Key Features:
- Smart scheduling with optimal timing recommendations
- Tailwind Create for automatic design generation
- Comprehensive analytics and performance tracking
- Pinterest-specific features like Tailwind Communities
Best For: Serious Pinterest marketers who want comprehensive automation and analytics.
URL: https://www.tailwindapp.com/
6. Buffer – Simple Social Media Scheduling
Buffer offers Pinterest scheduling capabilities as part of its broader social media management platform, though its post composer is more basic compared to Pinterest-specific tools like Tailwind. It’s perfect for businesses managing multiple social platforms.
Key Features:
- Multi-platform scheduling including Pinterest
- Clean, intuitive interface
- Team collaboration features
- Basic analytics and reporting
Best For: Small to medium businesses managing multiple social media platforms.
URL: https://buffer.com/
7. Later – Visual Content Calendar
Later is known for its Instagram marketing features but also provides solid Pinterest scheduling capabilities. Its visual content calendar makes it easy to plan and organize your Pinterest strategy.
Key Features:
- Visual content calendar interface
- Auto-posting to Pinterest
- Media library for organizing content
- User-generated content tools
Best For: Visual brands and businesses that prioritize content planning and organization.
URL: https://later.com/
8. Hootsuite – Enterprise-Level Automation
Hootsuite is a comprehensive social media management platform that includes Pinterest automation among its many features. It’s designed for larger organizations that need robust scheduling and team management capabilities.
Key Features:
- Bulk scheduling for Pinterest and other platforms
- Advanced team collaboration tools
- Comprehensive analytics dashboard
- Third-party app integrations
Best For: Large businesses and agencies managing multiple clients and social media accounts.
9. Sprout Social – Professional Social Media Management
Sprout Social offers Pinterest management features as part of its professional social media suite, though it’s significantly more expensive than tools like Tailwind. It’s built for businesses that need advanced reporting and customer relationship management.
Key Features:
- Advanced Pinterest analytics and reporting
- Social listening capabilities
- Customer relationship management tools
- Team workflow management
Best For: Established businesses with larger social media budgets who need comprehensive reporting.
URL: https://sproutsocial.com/
10. Pallyy – Budget-Friendly Scheduling
Pallyy is mentioned as one of the scheduling tools that offers free plans, making it an accessible option for budget-conscious marketers. It provides essential Pinterest automation features without the premium price tag.
Key Features:
- Free plan available
- Pinterest scheduling and automation
- Basic analytics and insights
- Simple, user-friendly interface
Best For: Small businesses and individual creators on a tight budget.
URL: https://pallyy.com/
11. SocialPilot – Comprehensive Social Media Automation
SocialPilot offers Pinterest automation as part of its broader social media management suite. It’s positioned as a cost-effective alternative to more expensive enterprise tools while still providing robust features.
Key Features:
- Pinterest scheduling and automation
- Bulk uploading capabilities
- Social media calendar
- Client management tools for agencies
Best For: Agencies and businesses looking for comprehensive social media management at a reasonable price.
URL: https://www.socialpilot.co/
12. Circleboom Publish – All-in-One Social Media Tool
Circleboom Publish is described as one of the most inclusive social media management tools on the market, offering unique services for Pinterest among other platforms. It provides a wide range of features across various social media platforms.
Key Features:
- Multi-platform publishing including Pinterest
- Content curation and RSS feed automation
- Twitter-specific tools alongside Pinterest features
- Team collaboration capabilities
Best For: Businesses managing diverse social media portfolios who need one tool for everything.
Choosing the Right Pinterest Automation Tool
When selecting a Pinterest automation tool, consider these factors:
Budget: Tools range from free options like Pallyy and Canva to premium solutions like Sprout Social and Hootsuite.
Features Needed: Determine whether you need just scheduling, or if you require advanced analytics, content creation, and team collaboration features.
Scale: Consider how many pins you’ll be publishing and whether you need bulk scheduling capabilities.
Integration: Think about whether you need Pinterest automation as part of a broader social media strategy or as a standalone solution.
Learning Curve: Some tools like Content Goblin and Tailwind are Pinterest-specific and may have steeper learning curves but offer more specialized features.
Conclusion
Pinterest automation tools can dramatically improve your marketing efficiency and results. Whether you choose Content Goblin for AI-powered content creation, Tailwind for comprehensive Pinterest marketing, or a multi-platform solution like Buffer, the key is to start with one tool and master its features before expanding your toolkit.
The Pinterest landscape is constantly evolving, and automation tools are becoming increasingly sophisticated. By leveraging these tools, you can maintain a consistent Pinterest presence, optimize your posting schedule, and focus on creating high-quality content that resonates with your audience.
Remember that while automation can save time and improve consistency, it’s still important to maintain authenticity and engage genuinely with your Pinterest community. The best Pinterest automation strategy combines efficient tools with authentic, valuable content that serves your audience’s needs.